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Industry playbooks

Promotional products for marketing agencies

Marketing and creative agencies are not end customers - they are buyers on behalf of their clients. A good agency relationship is worth ten end-customer accounts because every client the agency wins becomes another order through you. The trick is positioning as the operations partner who makes the agency look good without ever talking to their client.

What agencies need from you

Fast quotes (under 4 hours during business). Photo-quality digital mockups for client pitches, branded with the agency logo, not yours. Custom packaging that ships in unbranded cartons - the client never sees you.

Concept variety: when an agency comes to you with a campaign brief, send three options at three price points, with mockups for each. They use those to pitch the client.

Production-ready files: when the agency sends artwork, you handle the file-prep (color separation, vectorization, sizing) before production. The agency is busy; the file fixes are your value.

Pricing for the rebill markup

Agencies mark up promo to their clients. Most agencies expect a 30-50% markup on top of your wholesale. Quote them at a wholesale price that lets them retail at code R or P (40% / 50% margin) and they will reorder forever. Tier pricing helps: a clear list of items at clear prices means the agency can quote a client without asking you each time.

How to set the account up

The producer or production manager is the buyer; the account director approves; the creative director cares about the mockups. Build a portal scoped per-agency-client so each of the agency's clients has its own catalog, branding, and pricing. Multi-customer the account so the agency producer sees the rollup and individual creative leads see only their own client. Bill the agency, not their clients.

A marketing agency account is a force multiplier. Every client they pitch is a potential order through you. Make the agency look good in their pitches and the agency keeps coming back.

What we built differently in DECADE.promo

Unlimited AI on the GOAT plan

AI mockups, Product Capture (browser-extension AI scraping of supplier sites), AI vectorization, and AI image upscale - all unlimited on one flat-price tier. No credit metering, no per-feature add-ons.

AI Product Capture extension

Browse any supplier website - SAGE, Hit Promo, Koozie Group, anywhere - click the browser extension, and our AI reads the page. SKUs, pricing tiers, setup fees, colors, lead times, and images are extracted in seconds and import directly to your products catalog.

Tightly integrated with SAGE

Bring your own SAGE Connect subscription. Search, adopt products, and pull pricing tiers without leaving Decade.promo. Sales decks, quotes, and POs reuse the SAGE data automatically.

Transparent pricing

Free tier for solo distributors, flat per-PPD pricing for teams, and no per-seat tax. Customers always free. Suppliers always free.

See it in your workflow

Free tier, no credit card, no contract. Start with one project and decide from there.

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Last reviewed 2026-04-27. Spot something inaccurate or out of date? Email hello@decade.promo and we will update it.